PROJECT: AVIATOR 900 ANC

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CATEGORY: NEW PRODUCT INTRODUCTION

 

ROLE: PRODUCT CREATIVE LEAD, CMF AND GRAPHIC. PACKAGING STRUCTURE AND OPENING EXPERIENCE. CARRY CASE MATERIAL AND CONSTRUCTION SUPPORT.

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IMPACT: Directed CMF and packaging for the return of an iconic product—elevating materials and experience to reestablish Aviator as a premium flagship. Earning a average 4.5 star review.