Designer. Color junkie. Storytelling savant. I make things look good—and feel even better.

 

For over 15 years, I’ve been shaping how people connect with products. I launched the CMF (Color, Material, Finish) department at Skullcandy, where I led trend forecasting and turned limited-edition drops into a movement. Those SMU collections? They didn’t just sell—they sold out, driving a 400% spike through specialty channels and flipping Skullcandy into a brand people couldn’t ignore. What started as product design evolved into a whole new way of thinking about storytelling through color, texture, and vibe.

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I’ve worked across every touchpoint—packaging, product, marketing, factory floor. I’ve been in Asia doing sample checks, built palettes that defined entire seasons, and collaborated across teams to make products that punch above their weight. I don't just design—I build hype, craft culture, and turn ideas into objects that stick.

 

When I’m not in the design zone, I’m thinking about the next great fit—clean sneakers, good style, and pieces that just feel right. Dressing well’s always been part of how I express myself. I pull inspiration from everywhere: fashion, shoes, the outdoors, games, real life. You’ll also find me out chasing something new with my family, hanging with my dogs, or ripping around on my bike. I try to keep a youthful mindset—curious, open, and always exploring. The work reflects the life I live—laid-back, loud when it needs to be, and always moving.

 

Right now? I’m dreaming bigger. Building something new. Consulting. Collaborating. Laying the groundwork for what’s next. If you’re down to make something timeless—and not take yourself too seriously while doing it—let’s go.